Case Studies »

OK Go “Hungry Ghosts” Tour

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OK Go “Hungry Ghosts” Tour
Working with the band, Mary Fagot and Peter Glantz, I helped to design and execute the stage experience for cult US band OK Go. The design included lighting (by Cory Fitzgerald and Alex Picard), video projection (front/downstage and rear/upstage), black light, bubble machines and, of course, lots of confetti.

Date: 2016
Location: International
Role: Creative Producer
Audience: Approx. 40,000

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SXSW Bold Stage

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SXSW Bold Stage
From 2012-13, the SXSW Bold Stage hosted headline artists such as Lady Gaga, Ludacris and LL Cool J, but also up-and-coming bands such as Young Fathers and Modestep. As show producer, I designed the stage layout and signal path; hired vendors; and supervised all aspects of the stage, from design, management and production; from concept through to show day.

Date: 2013
Location: Austin, TX
Role: Show Producer
Audience: 2,000

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XXII Winter Olympics Opening Ceremony

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XXII Winter Olympics Opening Ceremony
PixMob distributed 40,000 infra-red medallions to the Sochi audience, creating a massive LED screen across the Fisht stadium. As the team’s creative director and producer, I designed and operated the video content transmitted to the medallions, and coordinated with both the Olympic clients and the PixMob team to deliver the experience.

Date: 2014
Location: Sochi, Russian Federation
Role: Creative Producer
Audience: 40,000
TV Viewers: 31 Million

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Steve Aoki “Aokify America” Tour

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Steve Aoki “Aokify America” Tour
I worked with Steve and his Dim Mak Records team on three consecutive world tours. As tour director, I designed the set, comprised of five overhead LED screens; Versatile DJ booth; and of course his iconic A.O.K.I. LED letters. I also created the content to play in these surfaces. The tours were well received and helped establish Steve’s visual identity.

Date: 2013
Location: International
Role: Tour Director

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U. of Michigan Halftime Show

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U. of Michigan Halftime Show
The 2013 season of night games gave the University of Michigan’s marching band an opportunity to intensify their football halftime show. Working with the band’s director and drill designer, I designed an LED lighting sequence for each of the band’s 400 performers. Using only the PixMob LED’s on each musician’s body, we created a memorable visual storyline for the 113,000 residents of “the Big House.”

Date: 2014
Location: Ann Arbor, MI
Role: Creative Producer
Audience: 113,000